Almost all large companies and many small companies have ethics codes. However, in and of themselves ethics codes are unlikely to influence individuals to be more ethical in the conduct of business. To be effective, ethics codes must be part of a value system that permeates the culture of the organization. Executives must display genuine commitment to the ideals expressed in the written code—if their behavior is inconsistent with the formal code, the code's effectiveness will be reduced considerably.
From the review of literature above, it is undeniable that ethical business communication is a crucial factor for business success. It has been shown that ethical business communication guarantees profitability, enhances customer loyalty and facilitates employee retention. Organizations should not underestimate the significance of ethical business communication in guaranteeing not only business success, but also ensuring that the message will be conveyed across. The ethical issues that organizations should take into account during business communication include honesty, clarity, safeguarding confidential information, gender, religion and favoritism.